LEGO Brand House
Billund, Denmark
Client
Kirkbi A/S | LEGO Foundation | LEGO Group
Typology
Culture
Size m2/ft2
11,960 / 128,737
Status
Completed
CHILDREN'S CAPITAL — Since LEGO House is at the center of the capital of children, we thought why not design it like a city center - or rather, a town square?
CHILDREN'S SQUARE — Individual building blocks frame a square, allowing for daylight and views between them while letting people enter from multiple directions and creating shortcuts through the building.
GALLERIES — Above the square, a cluster of galleries overlap to create a continuous sequence of exhibitions.
ENERGIZING THE GROUND LEVEL — Elements that have a public everyday-like urban character are consolidated around a central space: café, forum, store, ticketing, wardrobe, restrooms etc.
MELT — Two of the volumes appear like melted pixels, forming casual outdoor seating for people watching or public performances.
MASTERPIECE GALLERY — At the top of the pile of bricks the Masterpiece Gallery forms a bridge between all the corners of the exhibition, and serves as a sky-lit gallery for LEGO as an art form.
"LEGO house is a literal manifestation of the infinite possibilities of the LEGO brick. Through systematic creativity, children of all ages are empowered with the tools to create their own worlds and to inhabit them through play. At its finest, that is what architecture - and LEGO play - is all about: enabling people to imagine new worlds that are more exciting and expressive than the status quo, and to provide them with the skills to make them reality. This is what children do every day with LEGO bricks - and this is what we have done at LEGO House with actual bricks, taking Billund a step closer towards becoming the Capital for Children."Bjarke Ingels - Founder & Creative Director, BIG
"All activities in the house are related to our LEGO philosophy that learning through play promotes innovation and creativity. Play runs through the LEGO Group’s DNA, and it is really brought to life in LEGO House. Everything from experience zones and outdoor areas to our restaurant concepts is based on play and creativity, so no matter what you do in LEGO House, it will have something to do with playing."Jesper Vilstrup - CEO, Lego
Partner in Charge
Bjarke Ingels
Finn Nørkjær
Brian Yang
Project Architect
Ryohei Koike
Snorre Nash
Project Team
David Zahle
Jakob Lange
Andreas Klok Pedersen
Jakob Sand
Jesper Boye Andersen
Annette Jensen
Ask Hvas
Birgitte Villadsen
Chris Falla
Christoffer Gotfredsen
Jakob Andreassen
Jakub Wlodarczyk
Jesper Bo Jensen
Kamilla Heskje
Kasper Reimer Hansen
Kekoa Charlot
Lone Fenger Albrechtsen
Lorenzo Boddi
Mads Engaard Stidsen
Manon Otto
Michael James Kepke
Sergiu Calacean
Stefan Plugaru
Tobias Hjortdal
Tommy Bjørnstrup
Høgni Laksafoss
Agne Tamasauskaite
Ariel Joy Norback Wallner
Daruisz Duong Vu Hong
Esben Christoffersen
Franck Fdida
Ioana Fartadi Scurtu
Katarzyna Krystyna Siedlecka
Katerina Joannides
Leszek Czaja
Magnus Algreen Suhr
Marta Christensen
Mathias Bank Stigsen
Ole Dau Mortensen
Stefan Wolf
Thomas Jakobsen Randbøll
Thomas Richard Hart
Julia Boromissza
Katarzyna Stachura
Søren Askehave
Jakob Ohm Laursen
Louise Bøgeskov Hou
Awards
EU Mies van der Rohe Award, Shortlist, 2019
Civic Trust Awards, Winner, 2019
IDEAT Future Awards Shortlist, Best Architecture in Commercial Design, 2018
INSIDE World Festival of Interiors, Civic, Culture & Transport Category Finalist, 2018
Danish Design Award Winner, Feel Good Category, 2018
Architizer A+ Award, Jury and Popular Choice Winner for Architecture + Branding, 2018
Collaborators
COWI
Dr. Lüchinger + Meyer Brauingenieure AG
Jesper Kongshaug
Gade & Mortensen Akustik
E-Types