BIG BRINGS MATERIALISM EXHIBITION TO SEOUL

At the invitation of the Seoul Metropolitan Government, BIG presents Materialism at the Seoul Hall of Urbanism and Architecture, introducing the studio’s global work in Korea for the first time. On view through February 28, 2027, the exhibition explores BIG’s architecture through ten materials: stone, earth, concrete, metal, glass, wood, fabric, plastic, plant, and recyclate. Expanding on BIG Founder and Creative Director Bjarke Ingels’ year-long guest editorship of Domus in 2025, Materialism translates the editorial study into a physical exhibition. Material samples, architectural models, drawings, and project imagery trace how ideas develop through matter and ultimately take built form, with ten material-specific podiums featuring projects including BIG HQ, the Danish Maritime Museum, Google Bay View, and Project Olympus. Developed in collaboration with Korean craftspeople, artisans, and fabricators, the exhibition incorporates local material knowledge into the podiums and seating throughout the galleries. Materialism is also currently on view at the Suzhou MoCA in China through October 31, 2027.