Suitsupply HQ

Site Logistics — The main access for employees on foot will be from the public plaza while the plinth café and retail will be accessible through another entrance facing the central green.

Store Location — The store is located above the entrance level facing Europaboulevard for visibility, while hovering above the green urban pocket below the south facing cantilever, creating a gentle entrance zone to the building.

SSHQ — The multifunctional hybrid of a regular office block paired with a tower is leaving space for the public realm, orientated towards the public passing by, while creating a sequence of green terraces for employees.

Urban Conditions — Following the envelope’s height restriction and the demand for a covered arcade, a horizontal generic office block with large floor plate is generated, providing a great environment for offices.

Two Typologies — The much looser height restriction of 58 m in the south allows to add an office tower on top of the office block, creating a distinct building shape and making the building a key part of the Kop Zuidas skyline.

Gradient — To improve and fulfil the desired office daylight requirements, the office floor height is gradually increased towards the plinth to allow for a deeper daylight penetration into the office block levels.

Outreach — The location of the HQ opens up the opportunity for visibility in multiple directions. Pushing back the south façade, orients the lower part of the building towards the passing traffic on Europaboulevard.

SITE — The 1,985 m2 plot is bordered by a hotel, Europaboulevard street leading to the center of Amsterdam and a park.

Building Envelope — The site is shaped by a series of urban planning restrictions. The max height to the south is 58 m, while a cantilever of 8 m to the south over the plot boundary is possible.